Disclaimer: This is sponsored content. All opinions and views are of the advertiser and do not reflect the same of Fox 17.
Spectrum Reach, a division of Charter Communications, is making a significant impact on small businesses through its "Pay It Forward" program. This initiative provides much-needed support to small businesses, helping them grow and prosper through the power of advertising.
Since its inception in 2021, Pay It Forward has invested over $50 million in advertising and resources, benefiting more than 2,250 small businesses across 40 markets. Businesses selected for Pay It Forward receive a comprehensive package of advertising support, including free advertising campaigns worth up to $15,000 on Spectrum's TV channels, both live and streaming. They also receive a professionally produced 30-second commercial to showcase their offerings, expert marketing consultation to develop effective strategies, and access to mentoring and educational resources to enhance their business knowledge and skills.
Pay It Forward has already helped a wide range of businesses, from coffee shops and bakeries to law firms and pharmacies, achieve substantial growth. By providing access to advertising resources and expertise, the program empowers small businesses to connect with new customers, raise brand awareness, and ultimately increase their revenue.
Beyond the advertising benefits, Pay It Forward fosters a sense of community by connecting small business owners with each other and with valuable resources. This creates a supportive network that helps businesses overcome challenges, share best practices, and build lasting relationships. Spectrum Reach remains dedicated to supporting small businesses and the communities they serve. The Pay It Forward program exemplifies this commitment, showcasing the positive impact of advertising on economic growth and the creation of opportunities for diverse entrepreneurs. To learn more about the Pay It Forward program and how to apply, visit the Spectrum Reach website.
Follow the FOX 17 Morning Mix on: Facebook, Instagram, & TikTok
