DETROIT (WXYZ) — The upcoming Divisional Round Playoff game between the Detroit Lions and the Washington Commanders is expected to bring dozens of millions of dollars into Detroit's economy.
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According to analysis from the East Lansing-based economic consulting firm Anderson Economic Group, LLC, when factoring in direct costs like ticket sales and parking and indirect costs like business for local stores and restaurants, the net economic impact on the city is projected to exceed $64 million.
According to the firm, direct economic impact is estimated to be about $39,318,531, with an additional indirect impact of $25,557,045 for a combined total of $64,875,576.
“The indirect economic impact from increased consumption at retail establishments around Detroit will extend past Saturday’s game,” said Tyler Theile, vice president and director of public policy at AEG. “Beyond the immediate benefits, the momentum of the Detroit Lions is another example of a positive national spotlight on the city that will enhance its reputation as a vibrant destination, creating long-term opportunities for tourism and economic development."
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Fans are excited for the playoff run in Detroit.
“I’m happy it’s happening for us because I tour a lot. I go to different cities. And, I was kind of jealous because it’s time. You know what I mean? I’m seeing it happen in my city, where the downtown area is totally changed. And, people are spending money from different cities. We’re almost like a tourist attraction," says comedian Marvin Ross. "I go to, like, different cities like LA. And, they asking about Detroit. They’re asking about local entertainment. And, first and foremost, the Lions.”
“I speak to my children all the time when I tell them how incredible this time is for us as a Lions fan because I actually thought that I would not be here," says Carlon Shaw of Southfield. "I thought I was gonna be long gone before we seen this type of success. So, I’m soaking this in. And yes, the revitalization of Detroit probably helps the ambiance of it all. But yeah, this is a special, special time.”
